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TikTok Shop video creative guide

Written guide · Estimated read 6 min · Applies to: Product short video

1. What to prepare before you start

Prepare product images, core selling points, target marketplace, language, and registered video types.

  • Product images: provide clear, complete product assets with usage rights
  • Product facts and selling points: confirm name, specs, selling points, and required claims
  • Channel and output requirements (optional): choose target platform, marketplace, language, and aspect ratio

2. AI product short video workflow

01

Organize input materials

Confirm product facts, selling points, and asset rights, then choose a video type available in the current Studio.

02

Choose video type and aspect ratio

Video type, platform, marketplace, language, and aspect ratio follow the current Studio configuration.

03

Generate and compare versions

Check product presentation, text claims, and frame proportions, then keep the versions you need.

04

Review and download files

After confirming results, download the video files; complete platform checks yourself before publishing.

3. What you will finally get

You get product short video files you can review, save as versions, and download.

Product short video versions

Short video results generated from registered video types and output settings.

Platform-adapted files

Aspect ratio, language, and channel versions organized per the current Studio configuration; exact requirements follow official platform information.

4. Pre-publish checklist

  • Product facts, selling points, and required claims match the original materials
  • Video frames, captions, and audio stay within confirmed asset rights
  • Target platform, marketplace, language, aspect ratio, and file format are verified
  • Product subject, text, and visuals have no obvious errors or unnecessary promises
  • Video files download successfully, and matching version records are retained

Product boundaries and commitments

Packora core service commitments

Support and commitments (what we do)

  • · Generate product images, detail visuals, or short video files
  • · Platform, marketplace, language, and aspect-ratio options follow the current Studio configuration
  • · Support editing, saving versions, downloading, and delivery checks

Compliance and disclaimers (what we don't do)

  • · Does not connect to or publish to third-party stores directly
  • · Does not replace legal, rights, advertising, or platform-rule review
  • · Does not guarantee platform approval or ad performance

Generate content → Review results → Save versions → Download files